Pricing

Brand plans. Partners are always free.

Only brands pay for Patna. Every plan includes unlimited team seats and is priced by how many active partners you keep on your roster. Partners never pay a subscription to use Patna, on any plan, ever.

Starter
5 active partner slots
$49/mo
Patna platform commission
5%per confirmed outcome
  • Unlimited team members
  • Up to 3 campaigns
  • Standard support
  • Attribution and fraud filters
Choose Starter
MOST POPULAR
Growth
20 active partner slots
$149/mo
Patna platform commission
4%per confirmed outcome
  • Everything in Starter
  • Unlimited campaigns
  • API and webhooks
  • Custom attribution windows
  • Priority support
Choose Growth
Scale
60 active partner slots
$299/mo
Patna platform commission
2%per confirmed outcome
  • Everything in Growth
  • Partner discovery engine
  • LinkedIn verification queue
  • Multi-currency payouts
Choose Scale
Unlimited
Unlimited active partner slots
$599/mo
Patna platform commission
1%per confirmed outcome
  • Everything in Scale
  • Dedicated CSM
  • Custom SLAs
  • Patna Pro sourcing credit
Choose Unlimited
How the commission works

The percentage above is what Patna charges the brand for facilitating a successful outcome. It is billed to the brand only, only when a conversion is confirmed. It is separate from and paid on top of whatever the brand has agreed to pay the partner for that outcome. Partners always receive the full amount the brand promised them.

The math

A 5 person in-house sales team vs Patna.

Same target: bring in $1M of new revenue this year. One path pays five salaries whether they close or not. The other pays only when a sale actually lands.

Yearly cost
In-house team of 5
Patna (Growth plan)
Base + OTE, 4 SDRs at $80k OTE each
US SDR average per the 2024 Bridge Group SaaS AE/SDR Metrics Report.
$320,000
$0
Base + OTE, 1 Account Executive at $155k OTE
A team without at least one closer cannot convert the pipeline SDRs source.
$155,000
$0
Payroll taxes, benefits, health insurance (28%)
SHRM 2024 fully-burdened labor benchmark.
$133,000
$0
Fractional sales manager (0.2 FTE at $200k loaded)
$40,000
$0
Sales tech: CRM, dialer, prospecting, coaching
Roughly $18k per rep per year for Salesforce or HubSpot plus Outreach, ZoomInfo, Gong, dialer.
$90,000
$0
Recruiting agency fees (20% of first-year base)
$70,000
$0
Laptops, onboarding, home office stipends
$15,000
$0
Patna Growth plan ($149/mo × 12)
$0
$1,788
Patna 4% platform commission on $1M confirmed revenue
4% × $1,000,000 = $40,000. Billed to the brand, not the partner.
$0
$40,000
Partner payouts (blended 15% of closed revenue)
What the brand agrees to pay partners on each closed deal. The equivalent in-house line is already inside the OTE rows above.
$0
$150,000
Total year-one cost to generate $1M new revenue
$823,000
$191,788
$631k
Saved in year one, on the same $1M new-revenue target. Pay for outcomes, not seats.
$0
Fixed cost if a partner does not close. Salaries do not have that switch.
1 day
To post a campaign and have partners working. Hiring and ramping five reps typically takes four to six months.

Sources and assumptions: SDR and AE compensation from the Bridge Group 2024 SaaS AE/SDR Metrics Report and RepVue 2024 data. 28% employer burden per SHRM benchmarks. Sales tech per Gartner 2024 SaaS spend surveys. Team mix of 4 SDRs plus 1 closing AE reflects a realistic outbound org that can actually convert pipeline. Patna model assumes $1M of confirmed new revenue at a blended 15% partner payout rate plus 4% platform commission. Your numbers will vary. The structural point remains: fixed salary cost vs pay-on-outcome — with Patna, if a partner does not close, you owe zero on both lines.

Partners: Always Free.

Partners never pay a subscription. Joining campaigns, using the workspace, chatting with brands, running conversions: all free. The only fee a partner ever sees is a small withdrawal fee when they cash out their earnings, and it drops the more brands they bring onto Patna.

Withdrawal fees by brands referred

0 – 5 referred brands
10%
6 – 20 referred brands
8%
21 – 40 referred brands
6%
41+ referred brands
4%

Each qualifying brand you bring onto Patna drops your withdrawal fee for life. Refer a brand, sell for them, and every payout you take from any campaign gets cheaper.

4%
Our lowest partner fee.

Bring 41+ brands onto Patna and every future withdrawal you make costs just 4%. Refer your existing brand contacts and lower your fee across the entire network — for life.

How brands pay for outcomes.

Separate from your subscription. This is how the outcomes themselves are paid for, and we recommend one during setup based on what a single outcome is typically worth to you.

Card
Outcome up to $500

Charged as each outcome is confirmed. You start with $100 of sales credit, which is yours rather than a hold, and your first confirmed outcomes spend it. Fully refundable if you never run a campaign.

Funded sales credit
Outcome $501 to $10,000

Add sales credit up front and confirmed outcomes draw down from it. Committed and available are shown separately, so you always know what is already promised to partners.

Weekly invoicing
Outcome above $10,000

Outcomes accrue and we invoice every Monday. Unlimited plan only, subject to approval. Two unpaid invoices ends the arrangement and the account returns to funded sales credit.

Optional Add-ons

Scale your operations with these specialized tools.

Virtual phone numbers
Partners
A local or toll-free number so a partner can call and text the leads they are working for a brand. Not for brand and partner chat, that already happens in the platform.
From $6/month
Email addresses
Partners
A @salespatna.com address a partner uses to email leads on behalf of a brand. Every send is copied to the brand automatically. Not for internal chat between brands and partners.
$1/mo or $10/yr
LinkedIn verification
Brands only
Confirm a partner has listed the brand as a contractor on their LinkedIn profile. $10 covers up to 20 checks per campaign.
$10 / 20 checks

What people say

"I used to spend hours every week managing my affiliate payouts manually. Now I just approve them and the system handles the rest. It saved me a lot of head space."

Sarah J.
Founder, Bloom Digital

"The attribution is actually accurate. Most tools I tried before would miss half the conversions or count them twice. I trust these numbers when I pay my partners."

Michael R.
Marketing Director

"I started with three partners last year and now we have over fifty. The pricing based on slots means I only pay more when I actually grow. It feels fair."

Elena K.
Growth Manager

"Setting up the virtual phone numbers was really easy. My team can text back and forth with partners without giving out personal cell numbers. It keeps things professional."

David L.
Operations Lead

"The withdrawal fees for partners are lower than other platforms I have used. My partners are happy because they keep more of what they earn."

Chris T.
Partnership Coordinator

"I like that I can add as many team members as I want. I don't have to worry about sharing logins or paying for extra seats just because someone needs to check a report."

Jessica M.
E-commerce Owner